Template-Type: ReDIF-Article 1.0 Author-Name: Ma. Guadalupe DÃaz DÃaz Author-Name: Adriana Carolina Chávez MacÃas Author-Name: Maricela Carolina Peña Cárdenas Author-Name: Edgar Javier González Garza Title: STRATEGIC ALLIANCES: AN ALTERNATIVE OF PERMANENCE AND GROWTH TO CIVIL SOCIETY ORGANIZATIONS, ALIANZAS ESTRATEGICAS: UNA ALTERNATIVA DE PERMANENCIA Y CRECIMIENTO PARA LAS ORGANIZACIONES DE LA SOCIEDAD CIVIL Abstract: Day after day, the permanence challenge within companies grows as their competitive demands grow. Establishing strategic alliances between organizations, is an alternative to achieve success together. In recent years, this strategy has been used in nonprofit organizations. This research was conducted with the aim of knowing if transparency practice in nonprofit organizations in the Centre Region of the State of Coahuila has major influence in establishing strategic alliances with other organizations in the provision of social services. We hope to provide managers reinforcement alternatives or improvement in the practice of strategic alliances. The methodology used was to obtain quantitative information from 25 organizations of this type located in the central region of the state of Coahuila through a structured Likert scale questionnaire using two variables: Transparency and strategic alliances. To measure their reliability, the Cronbach alpha test was used, yielding an internal consistency coefficient of .908 and .977 respectively indicating both to be reliable Classification-JEL: M10 Keywords: Nonprofit Organizations, Transparency, Strategic Alliances Journal: Revista Internacional Administraction and Finanzas Pages: 1-11 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-1.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:1-11 Template-Type: ReDIF-Article 1.0 Author-Name: Carlos Alberto Flores Sánchez Author-Name: Martha Ofelia Lobo RodrÃguez Author-Name: Jorge Quiroz Félix Title: EFFECT OF EXCHANGE APPRECIATION IN MEXICAN DEINDUSTRIALISATION, EFECTO DE LA APRECIACIÓN CAMBIARIA EN LA DESINDUSTRIALIZACIÓN MEXICANA Abstract: It is common to find in the literature, that industrial activity is one of the main drivers of the economy. This economic activity explains growth in developed countries. However, developing countries show an early deindustrialization, term introduced by Pierre Salama. This term explains why many developing countries are omitted from the transition to a developed economy. This early deindustrialization indicates a change in development. Instead of going through an industrial period, the country tilts to service activities. The environment characterized by decreased participation in employment and production manufacturing, results in a shift of manufacturing workers to the service sector. Hence, the importance of identifying the impact of the real exchange rate (TCR) on the behavior of the Mexican manufacturing industry. This document shows an inverse relationship between TCR with the occupied population (POMN) and manufacturing production PIBMN. This finding gives guidelines to determine the impact of real exchange rates in Mexican deindustrialization process. Classification-JEL: E20, C22, L60 Keywords: Deindustrialization, Real Exchange Rate and Manufacturing Industry Journal: Revista Internacional Administraction and Finanzas Pages: 13-22 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-2.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:13-22 Template-Type: ReDIF-Article 1.0 Author-Name: Martha RÃos ManrÃquez Title: THE SMES AND THEIR DIGITAL PREPARATION: GUANAJUATO (MEXICO) STUDY CASE, LAS PYMES Y LA PREPARACION DIGITAL: EL CASO DE GUANAJUATO, MEXICO Abstract: Guanajuato state is encountering the challenge of having among the best economic growth among the Mexican Republic States in the past three years. The state government predicts sustainable growth within the next years and that during this administration period 2012-2018, MSMEs will be consolidated. It is for this reason that MSMEs will require a set of tools such as the ICTs to accomplish their target growth and brand positioning. We establish wo goals for this paper. The first is to determine if the level of Digital Preparation DP at the SMEs is influenced by internal indicators POER and external indicators PEER. The second is to determine if SMEs from Guanajuato State are digitally prepared to encounter changes imposed by a globalized economy. All of this is done using a methodology of descriptive, correlational and linear regression type over a random and stratified sample of 677 economic units of the most representative cities in the state. The results indicate that both POER and PEER influence the Digital Preparation of companies. Unfortunately, SMEs are still on a initialization phase. This means that for the State’s Government to fulfill their expectations, they must meet challenges. They face the challenge that SMEs achieve sufficient grade of consolidation on their DP so they can meet any changes imposed by the world’s globalized economy. Classification-JEL: M15, M19, O14, O33 Keywords: Technological Preparation, Communication And Information Technologies, Small and Medium-Sized Enterprises, Guanajuato Journal: Revista Internacional Administraction and Finanzas Pages: 23-38 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-3.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:23-38 Template-Type: ReDIF-Article 1.0 Author-Name: Lucila Zarraga Cano Author-Name: Ilia Cazares Garrido Author-Name: Enrique Corona Sandoval Title: TOURIST INTERMEDIATION AS A STRATEGIC ELEMENT IN THE CONSUMER DISICION IN EMERGING MARKETS, INTERMEDIACION TURISTICA COMO ELEMENTO ESTRATEGICO EN EL PROCESO DE DECISION DE COMPRA EN MERCADOS EMERGENTES Abstract: Tourism is a growing industry worldwide. Consumers increasingly have more access to information on the internet which encourages their search in the purchase process. However, not everyone has the confidence to buy a ticket or make a reservation online. They prefer to do it through a traditional agency, where they interact with the staff. The objective of this research is to identify the risk that a person perceives when deciding buy from a traditional agency or online. We also identify decisive factors in buying, from a person traveling from Queretaro to Cancun. The method of analysis to determine significant differences between variables were n-way anova and factorial analysis to determine the decisive factors in buying to help as strategic elements. Classification-JEL: L8, L83, M3, M39 Keywords: Tourism, Service, Purchase Process, Innovation, Segments Journal: Revista Internacional Administraction and Finanzas Pages: 39-49 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-4.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:39-49 Template-Type: ReDIF-Article 1.0 Author-Name: Gerardo Vera Munoz Author-Name: Monserrat Vera Muñoz Author-Name: Rafaela Martinez Méndez Title: ORGANIZATIONAL CULTURE AND TIC`S IN HIGHER EDUCATION ORGANIZATIONS Abstract: For organizations, the incorporation of information and communication technologies (TIC`s) has become a necessity. Educational institutions have been no exception. Modalities blended and distance learning, which began to be implemented around the 1990s (Garrido y Michelli, 2004), demanded the adoption of TIC`s in their production processes of knowledge and learning. The use of internet, video, tutorials, collaborative software, multimedia software and platforms such as blackboard became everyday practice. However, after about 20 years of proliferation of these new technologies, it is unknown whether modality teachers have incorporated the use of TIC`s in the production processes of knowledge and learning. We assume that organizational culture is the key variable in promoting this process of change. The aim is to investigate the extent that organizational culture of academic personnel of the Faculty of Communication Sciences (FCC) of the Autonomous University of Puebla (BUAP) influenced the adoption of the TIC`s in modality. A quantitative strategy was applied to develop a model of linear regression between the variables habitual behaviors and the use of TIC`s. Classification-JEL: M14, O33 Keywords: Organizational Culture, TIC`s, Education Modality Journal: Revista Internacional Administraction and Finanzas Pages: 51-64 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-5.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:51-64 Template-Type: ReDIF-Article 1.0 Author-Name: MarÃa Virginia Flores-Ortiz Author-Name: Alfonso Vega-López Author-Name: Edgar Armando Chávez-Moreno Title: CORPORATE SOCIAL RESPONSIBILITY AS A FACTOR IN BOND INDUSTRY COMPETITIVENESS OF TIJUANA, BC, MEXICO, LA RESPONSABILIDAD SOCIAL EMPRESARIAL COMO FACTOR DE COMPETITIVIDAD EN LA INDUSTRIA MAQUILADORA DE TIJUANA, B.C., MÉXICO Abstract: Classification-JEL: M14, M20 Keywords: Social Responsability, Competitiveness, Manufacturing Industry Journal: Revista Internacional Administraction and Finanzas Pages: 65-77 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-6.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:65-77 Template-Type: ReDIF-Article 1.0 Author-Name: Yolanda MejÃa de León Author-Name: Rosalva D. Vásquez Mireles Author-Name: Baltazar RodrÃguez Villanueva Author-Name: Jhonatan Omar MartÃnez Barragán Title: THE OUTSOURCING IN THE SOUTHEAST REGION OF COAHUILA MEXICO: QUALITY OF WORK AND PRECARIOUS EMPLOYMENT IN THE AUTOMOTIVE INDUSTRY, LA SUBCONTRATACION EN LA REGION SURESTE DE COAHUILA, MEXICO: LA CALIDAD DE LOS EMPLEOS Y LA PRECARIZACIÓN LABORAL EN LA INDUSTRIA AUTOMOTRIZ Abstract: The competitiveness in the global markets, forces companies to incorporate efficient methods, which seek increasing production capacity, reduce time-to-market, reduce costs, increase customer satisfaction and make more efficient the use of resources. This can be done by outsourcing excluding everything out of the core of business. This research identifies variables with more influence in precariousness and quality employment in outsourcing companies in the automotive segment. We wish to identify reason for high worker turnover. These constant changes are costs that affect market competitiveness. A questionnaire is applied to outsourcing company employees of Southeast Coahuila. The outsourcing rate increased 186 percent from 2004 to 2014. According to national statistics 16% of the labor force works in thesecompanies. These numbers illustrate the importance of the activity, that justifies improving in measurement and knowledge of human resource management. The results show a lack of quality and precariousness employment producing the work. There is no written contract indicator and low salaries are received. In Mexico there are regulations for outsourcing companies, but lack clarity regarding how the rights of the workers are safeguarded and protected. In the Mexican case, the current laws shows its limitations. Classification-JEL: L2, L24, M12, M55, O15 Keywords: Subcontracting, Precarious Employment, Quality of Employment, Automotive Industry Journal: Revista Internacional Administraction and Finanzas Pages: 79-94 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-7.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:79-94 Template-Type: ReDIF-Article 1.0 Author-Name: Gerardo Gabriel Alfaro Calderón Author-Name: VÃctor Gerardo Alfaro GarcÃa Author-Name: Federico González Santoyo Title: APPLYING FUZZY LOGIC RESOURCES FOR HOTEL CLUSTERING WITHIN A TOURISTIC DESTINATION, APLICACION DE RECURSOS FUZZY LOGIC PARA LA ASOCIACION DE HOTELES DE UN DESTINO TURISTICO Abstract: One of the main problems with creating clusters is the choice of elements. This occurs mainly because of a degree of uncertainty of failing to obtain desired results or the loss of competitive advantage. The theory sustains the higher the degree of similarity in environmental conditions and customer characteristics within the cluster members the lesser the uncertainty. As a result, this article provides an application of resources using the fuzzy logic technique of data mining and the similarity theory that will guarantee solving the problem of choosing the best members for the cluster. Within the development of this analysis we considered a cluster variable of hotel competitiveness based on: human resources management, technological resources, innovation resources, organizational resources and commercial resources. All these factors are based on the theory of resources and capabilities. The results provide six groups of highly intertwined members which could create effective clusters. Classification-JEL: L16, M14, O14 Keywords: Affinity, Hotel, Pichat algorithm. Cluster Journal: Revista Internacional Administraction and Finanzas Pages: 95-107 Volume: 9 Issue: 4 Year: 2016 File-URL: http://www.theibfr2.com/RePEc/ibf/riafin/riaf-v9n4-2016/RIAF-V9N4-2016-8.pdf File-Format: Application/pdf Handle: RePEc:ibf:riafin:v:9:y:2016:i:4:p:95-107